show concepting for ExPO 2030
Visuals that deliver ideas and emotions
In collaboration with EPG (Expo Pavilion Group) the UNKNW team has created a series of images showing different stages of performance for the Expo 2030 show in Riyadh
For the project we combined AI and CG graphics to create images which will meet the standarts in both architectual accuracy and artistic expression
Project setting
Challenges
The building project is complete and not to be changed
Our visuals must be realistic
We work with both CG and AI
Most AI tools are bad at preserving details
CG is great for high control but it requires a lot more time
We're really short on time due to project deadlines
The brief is very floaty, we had to "catch the mood" rather than to follow instructions
Outcome
In a week three people created 24 highly detailed images
All the architectural features are preserved
Different creative solutions were suggested and best ones chosen
Client Feedback
Have you ever trusted an important project to a team you had met just two weeks earlier on LinkedIn?
I can’t recall many success stories in such cases — but this was the rare match and stroke of luck I had with unknw.
Our project was about gathering a big number of 3D scenes for a huge event. From the very first call with Michael I felt they understood exactly what was needed. The team was sharp, fast, and easy to work with — and the final result went beyond what I imagined.
I’ve worked with many teams, but unknw stands out as a truly professional crew with a unique cost/effectiveness ratio. For a reasonable budget, you get the kind of top quality and speed you usually only find at world-class design agencies.
